Models From India and Abroad Attend The Auditions For CIFW.
by Yogitha Ramamoorthy,Feme Fashion Bureau,Bangalore Dt : 08/11/2009

The All India model auditions for Chennai International Fashion Week was held at Lee Royal Meridein, Bangalore on November 8. It was to recognize faces who posses the attitude, flair and the oomph to walk the runway for this India’s first truly global fashion event. The platform worked painstakingly at discovering new talent from across the world to present them in an international set-up.
The event was lead by a prominent panel of jury comprising of members from the fashion and film fraternity. The jury includes Rahul Dev Shetty (Fashion Model/ Choreographer),Pravin Talan (Celebrated International Photographer), Atul Kelkar (Consultant) and Mehar Bhasin (Fashion Choreographer/ Grooming Expert). The official sponsors are Lee – ‘Fit Models’ and Kingfisher Premium.
It was open to all the new and aspiring models. A wide national and international hunt had been conducted. Offers poured all over the world and within few days of announcement more than 1000 applications were received globally. The models were shortlisted and the auditions for the mega event was held in the prestigious five star hotel in Bangalore.
The shortlisted candidates included around 200  enthusiasts from all over the world. Gaurav Sharma, the head of Storm Fashions Company says, “ We have had tremendous response from all over the world.  Candidates have come from various places like Chennai, Bangalore, Hyderabad, Delhi, Mumbai, Dubai etc.”
The models were dressed in their best. It was a day of glitz and glamour. It was astonishing to see the confidence they exude as they were tested on various aspects. The models sashayed down the pulpit in attractive and creative outfits – well put together. There were numerous rounds of walks on the runway and skills were tested accordingly.
60 ravishing models will be making it to the grand event. 10 International beauty pageant winners from various countries will also be walking the runway. CIFW will also have show stoppers that include celebrities from the sports world, film fraternity, common achievers and international personalities.
Kingfisher beer and Signature Whiskey in association with Lee Jeans did host a special KICKOFF party for all CIFW MODELS and guests at the swanky nightclub. It was indeed a special Sunday for all who attended.
The Chennai International Fashion Week [ CIFW ]  is expected to be a grand mega event with 10 International guest designers, 30 Indian Fashion Designers presenting their collection across 35 fashion shows with 60 models from India and abroad walking the runway. It is said that there’s expected to be a good support from the buyer’s community as well, as invites have already been sent to more than 500 distinguished buyers from all over the world.